Because we're determined to build thousands of friendships, to change long-held perceptions, to create thousands of memories, and to have a fantastic day that will enrich lives!
For far too long the care home sector has been marred by the negative press generated by a small number of badly run homes, and we’re determined to show people what our care homes are really about.
We want the world to realise that care homes really can be inspiring places, full of unique, intelligent and charming characters, and run by special people that really do care.
But don’t just take our word for it - we want to see you on June 20th - just click here to find a home near you and see what they’re planning for the big day!
In the mean time, we need you to get involved and help us by spreading the word - just like us on Facebook or share with your friends on Twitter, and together we’ll make a difference that lasts!